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Council funding to implement Mall Vibrancy Plan

Council funding to implement Mall Vibrancy Plan

Armidale Regional Council has approved funding of $280,000 towards the implementation of the Mall Vibrancy Plan. This is one of several projects approved by the Stronger Regions Assessment Panel.

The plan to revitalise and generate vibrancy in the Armidale Mall precinct was adopted by the Administrator Dr Ian Tiley at the Ordinary Council Meeting on 22 March 2017.

The total amount of $560,000 to fund the Mall Vibrancy Plan is a 50 percent co-contribution between the Stronger Regions Fund provided by the NSW Government with the remaining 50 percent to be funded by Armidale Regional Council over a four year period ($280,000) from Council’s General Fund.

According to Dr Tiley, the Mall Vibrancy Plan has been developed in collaboration with the local community, CBD businesses and other key stakeholders to reinvigorate Armidale’s CBD.

“It identifies a comprehensive range of activities and infrastructure upgrades to the Beardy Street Mall that are aimed at revitalising activity and utilisation of the Mall precinct,” said Dr Tiley.

“Implementation of the Mall Vibrancy Plan will strongly support Council’s strategies for economic growth and expanded tourism activity.”

Armidale Regional Council’s Group Leader Organisational Services Lindsay Woodland said the valuable collaboration with the community has reshaped the plan and identified an exciting program of works.

“Our vision is to create a dynamic urban environment that combines the core elements of retailing, entertainment and dining in the Central Mall; and promotes the establishment of residential unit and commercial developments within the Eastern Mall precinct,” said Mr Woodland.

“To commence this program of work to achieve our vision for the Mall precinct, a number of infrastructure/engineering improvement projects focused on upgrading the existing mall, in addition to a range of marketing, events and tourism initiatives have been identified.”

Member for Northern Tablelands Adam Marshall welcomed the project, saying would revitalise the Armidale community.

“This project will bring attention back onto Armidale’s mall, helping it attract businesses and shoppers by making the most of its unique pedestrian-focused setup. The town’s centre has such great opportunity and this well-considered vibrancy plan will help bring a renewed vigor to Beardy Street.”

Work includes:

  • Aesthetic and infrastructure improvement – signage and wayfinding; lighting; shade and street art; design and construct a new covered stage to attract/enable a range of music and artistic events

  • Activities and events – Markets; entertainment and events; marketing and promotion and outdoor dining

  • Residential and accommodation development activities include – attract and enable residential living in the mall precinct (East Mall); Work with architects, prospective developers and property owners to create a contemporary urban residential environment; attract boutique hotels and accommodation providers to the East Mall precinct.

To address concerns raised during community consultations, Council will undertake a parking and mobility study which will commence in June 2017.

The Stronger Regions Funding approved for this project is part of the NSW Government’s Stronger Communities Fund provided to Councils that have undertaken mergers in NSW. The Fund includes a $9million major projects program which supports larger scale priority infrastructure and services projects that deliver long term economic and social benefits to communities.

A copy of the adopted Mall Vibrancy Plan is available on our website here

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